Posted
August 21, 2025

Virtual Tours to Signed Deals: 5 Tech Tools That Cut Your Showing Time in Half

Brokerage

You just lost another investor client because you couldn't show them that perfect duplex fast enough. Sound familiar? While you were scheduling in-person tours, another agent closed the deal using virtual showing technology that let their client view, analyze, and offer all within 24 hours.

The reality: Today's sellers increasingly expect agents who use video technology, and investment properties that offer virtual tours sell 31% faster than those without, according to the National Association of Realtors.

For realtors working with investors, speed isn't just convenient. It's the difference between commission and crickets.

#1 Matterport: The Gold Standard for Serious Investors

Matterport transforms properties into interactive 3D experiences that investors can analyze from anywhere. 

Unlike basic video tours, Matterport's dollhouse view lets clients see the entire property layout at once, measure rooms for renovation planning, and even generate floor plans automatically.

Why investors love it: The measurement tool eliminates guesswork. Your client in California can accurately calculate renovation costs for that Michigan fourplex without stepping foot inside. 

Case study: Real Estate Analytics partnered with Matterport to launch 8PROP 360, a service offering virtual, photorealistic, and dimensionally accurate property replicas for real estate agents in Singapore. 

The shift came as COVID-19 restrictions accelerated the need for digital property solutions. 

The results spoke volumes — a 50% increase in engagement on online listings, a 40% boost in buyer satisfaction, and a 20% jump in property sales.

Real cost savings: At $58-296/month, Matterport pays for itself with a single faster closing. The average investment property sits on market 27 days less when featuring Matterport tours.

#2 BombBomb: Build Trust Before the First Handshake

BombBomb revolutionizes client communication through personalized video messages. Instead of sending another forgettable email about a new listing, you send a 60-second video walking through why this property matches their investment criteria.

The trust factor: Investment decisions require confidence. When clients see your face explaining cap rates and neighborhood development plans, they're more likely to respond than to text-based outreach. 

BombBomb users report 140% faster deal cycles and 2x more client referrals.

Speed wins deals: Record once, send to multiple investors. What used to take five phone calls now takes one video that clients can share with their partners and advisors.

#3 ShowingTime+: Match Properties to Investors Automatically

ShowingTime+, a brand under Zillow, is modernizing real estate for agents, brokers, and MLSs by delivering tools that streamline business operations and enhance the client experience. 

The suite includes ShowingTime, dotloop, Bridge Interactive, Aryeo, Zillow Media Experts, and Zillow Showcase — all designed to help real estate professionals work smarter.

Smart matching in action: The platform doesn’t just schedule tours; it learns what your investors want. 

Set parameters like "4+ units, under $500K, positive cash flow areas," and ShowingTime+ instantly alerts the right clients when matching properties hit the market.

Proven results: ShowingTime+ products are trusted by hundreds of MLSs, supporting more than one million professionals across the U.S. and Canada. 

Agents who use Zillow Showcase on the majority of their listings win 30% more listings than non-Showcase agents, proving the measurable edge that comes with adopting the full ShowingTime+ suite.

#4 Rently: Self-Showing Technology That Never Sleeps

Rently's self-touring platform lets qualified investors view properties on their schedule — evenings, weekends, whenever inspiration strikes. Smart lockboxes provide secure access while you sleep, golf, or work with other clients.

Investor psychology: Serious investors want to see properties immediately. Rently satisfies that urgency while protecting your time. Properties with Rently average 3x more showings than traditional appointment-only listings.

Proven performance: Rently delivers best-in-class self-touring, smart home, and access control technology trusted across the rental housing industry. 

Its Resident Lifecycle Management (RLM) platform helps operators attract, convert, and retain residents while boosting leasing efficiency, occupancy, and NOI.

Case study: PRG Real Estate boosted lead capture by 28% after implementing Rently’s self-guided tours with Wayfinding. This GPS-style walking route planner gave prospective renters clear instructions and visual directions throughout the tour, making it easier to explore properties independently. 

Notably, over 40% of self-guided tours with Rently take place outside of leasing office hours — a major advantage for investors who move quickly.

Security without stress: Every visitor gets verified through government ID and credit card authorization. You receive real-time notifications and can track who enters when. Insurance coverage protects against the rare incident.

#5 Pedra: AI-Powered Images, Faster Sales

Pedra is a powerful AI tool that changes the way real estate professionals create and manage visuals. 

More than simple virtual staging, Pedra delivers a full suite of photo editing capabilities that elevate every listing. Imagine decluttering a crowded living room, modernizing an outdated kitchen, correcting poor lighting, or even swapping a gray sky for a bright blue one — all with a single click.

Why it matters: High-quality visuals grab attention and drive faster sales cycles. Pedra makes it easy to present every property — from new builds and off-plan projects to resales — in its best possible light, giving agents and investors a clear competitive edge in crowded markets.

Proven performance: By producing photorealistic images that look professionally shot, Pedra helps listings stand out on crowded platforms and attract more qualified buyers. 

These visuals not only spark initial interest but also help build confidence among investors making decisions from afar.

Flexible and affordable: Pedra’s subscription starts at just €29/month, which includes 100 image generations. For growing teams or larger portfolios, the platform also offers pay-as-you-go options and unlimited professional editing support, ensuring scalability without added complexity.

Ready to Transform Your Investment Property Business?

These tools aren't just about technology. They're about serving investors who expect speed, data, and professionalism. 

NREMG leverages such platforms to help our realtor partners close more investment deals, faster.

Want to see how we integrate these tools with our property management services to create a complete investment solution? Contact NREMG today for a consultation on streamlining your investor services. Because in today's market, the fastest agent doesn't just win. They dominate.

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